Tuuti Agency Launches the Power of U Program: New Signature 30-Day Strategic Engagement

FOR IMMEDIATE RELEASE

Boise, Idaho, March 30, 2026 — Boise-based, award-winning marketing agency Tuuti announced the launch of the Power of U Program, its signature 30-day strategic engagement built to help growing businesses move forward with confidence before investing in marketing execution.

The Power of U Program was developed in response to a pattern Tuuti has seen across industries: companies jumping into marketing tactics without a clear, unified strategy. The result is often fragmented messaging, wasted resources, and stalled growth. This approach is designed to change that.

“Too many teams are executing before they’re aligned,” says Shawnda Huffman, CEO and Founder of Tuuti. “The Power of U Program gives businesses the clarity they need to move with intention. It’s not a surface-level audit or a pitch. It’s a fully developed, customized roadmap that defines how a brand should activate, communicate, and grow.”

The 30-day program is structured as a focused strategic intensive, combining research, positioning, and creative direction into one comprehensive framework. Through this process, Tuuti partners closely with leadership and internal marketing teams to:

  • Clarify brand positioning, competitive differentiation, and market presence
  • Identify high-impact growth opportunities
  • Align marketing efforts with business and revenue goals
  • Develop a prioritized, actionable execution roadmap
  • Establish messaging and creative direction for consistent implementation

At the beginning of the program, Tuuti conducts in-depth industry and audience research, along with brand and channel audits. From there, the team builds a strategy deck and roadmap, walks through it in 1:1 sessions, and delivers a final deck that can be executed internally or supported by Tuuti through ongoing partnership.

Unlike traditional agency engagements, the Power of U Program is intentionally designed as a starting point — ensuring businesses fully understand the scope, structure, and value of the marketing services before committing to long-term execution.

“At the end of the 30 days, our clients aren’t guessing what to do next,” Huffman adds. “They have a clear plan, aligned teams, and the ability to execute with focus and consistency.” confidence to move forward.”

The Power of U Program officially launches March 30th. For teams ready to get aligned and move forward with intention, reach out at hello@tuutiagency.com to schedule a discovery.

About Tuuti:

Tuuti is a women-owned, award-winning marketing agency built for brands that want impact, not noise. Blending strategy, creativity, and performance, we help brands amplify their unique voice, make meaningful connections, and bring bold, modern marketing to life across brand, digital, social, and PR. That’s the Power of U, Backed by Us. 

Media Inquires:

Caylie Shelton, Director of PR & Social Media
caylie@tuutiagency.com