Elevating Digital Performance with Hardy Nutritionals

Laying the Foundation for Performance

Hardy’s previous ads weren’t communicating the right story — or reaching the right people. Before launching paid campaigns, we clarified key messages, aligned their value pillars, and cleaned up their social channels to ensure the brand looked credible, cohesive, and ready to convert. This strategic groundwork gave the ads the clarity and consistency missing previously.

Ads Built to Educate and Convert

We got to work rebuilding Hardy’s paid media approach across Facebook, Google Search, and Google Display with new creative, refreshed copy, optimized targeting, and a tailored landing page built specifically to drive conversions from paid traffic. This evolved strategy creates deeper connection, elevates Hardy’s value, and leads visitors through a simple, confident path to purchase.

Results

Tuuti’s paid strategy delivered measurable improvements across the funnel, including:

• Increased impressions and expanded qualified reach
• Higher click-through rates across Facebook and Google campaigns
• Improved relevance scores and lower cost per result
• More efficient acquisition journey through a dedicated landing page
• Cohesive voice, messaging, and creative across paid media campaign