“Say Thanks” Campaign with SOLV

Creating a Community Campaign

SOLV needed a creative concept that could highlight their services while also showcasing the culture that makes the company unique. We developed “Say Thanks with SOLV,” a community-oriented campaign that invited local audiences to recognize and celebrate employees making a difference. The concept struck the perfect balance between brand building and meaningful outreach, positioning SOLV as a people-first partner while creating a natural entry point for conversations with potential clients.

Maximizing Reach with a Multi-Channel Strategy

With a strong creative foundation in place, Tuuti activated the campaign across every relevant touchpoint: social ads, organic social media, radio, direct mailers, targeted business outreach, and a custom landing page. Video sat at the heart of the campaign, supported by coordinated messaging and a “Top 100 Hit List” to strategically reach high-value prospects. Every channel worked together to spark engagement, generate leads, and strengthen SOLV’s presence across the Treasure Valley.

Results

• Increased brand awareness across radio, digital, and social channels
• High engagement from community participants and local businesses
• Strengthened connections with priority accounts through targeted outreach
• Boosted visibility of SOLV’s culture and service offerings
• Generated new marketing qualified leads and a stronger sales pipeline
• Built a scalable campaign framework for future community initiatives